Propaganda
inc
/
Vaultline
CLIENT DASHBOARD
LIVE
Last updated
just now
↻ Refresh
Contact Team →
Q2 2026
· APRIL · MONTH-TO-DATE · APR 1 — APR 9
MTD
LAST 30
LAST 90
Q1 '26
CUSTOM
Pipeline · MTD
↑ +31% vs LM
$1.42
M
71% of target
TARGET · $2.0M
Revenue · MTD
↑ +30% vs LM
$382
K
76% of target
TARGET · $500K
Blended ROAS
↑ +0.9x vs Q1 avg
6.8
x
+24% over target
TARGET · 5.5x
Active Experiments
2 concluded this wk
4
/ 6
67% of roadmap
PLANNED · 6
Leads · MTD
1,240
↑ +28% vs LM
SQLs · MTD
218
↑ +42% vs LM
Avg Deal Size
$18.2
K
↑ +$2.1K vs LM
Close Rate
11.4
%
↑ +1.8pts vs LM
Weekly Pipeline
· Last 8 Weeks
VERIFIED OPPORTUNITIES
$540K
$405K
$270K
$135K
$0
FEB 15
FEB 22
MAR 1
MAR 8
MAR 15
MAR 22
MAR 29
APR 5
$540K
CURRENT WEEK
ROAS Trend
· Last 8 Weeks
BLENDED · PAID
8.0x
6.0x
4.0x
2.0x
0x
TARGET 5.5x
6.8x
FEB 15
FEB 22
MAR 1
MAR 8
MAR 15
MAR 22
MAR 29
APR 5
Recent Activity
●
LIVE FEED · LAST 3 DAYS
2H AGO
Closed Won
Northwind Systems
+$18K
6H AGO
New SQL
Helix Labs
· call scheduled Apr 11
$45K potential
YESTERDAY
Closed Won
Pilot Robotics
+$42K
YESTERDAY
Test Win
Founder POV v3
· +34% CTR, promoted
+34% CTR
2D AGO
Closed Won
Apex Dynamics
+$28K
2D AGO
Test Launch
LinkedIn DM Loop v2
· 14-day cycle
DAY 1/14
3D AGO
Closed Won
Ironclad Co
+$15K
3D AGO
New SQL
Meridian AI
· discovery call booked
$45K potential
Active Experiments
4 RUNNING · 2 CONCLUDED THIS WEEK
#
Experiment
Day
Status
Early Signal
07
AI-Personalized Cold Email
14 / 21
Live
+18% reply
08
YouTube Pre-Roll
6 / 21
Live
TBD · W14
09
Comparison Landing Pages
3 / 14
Live
TBD
10
Retargeting Carousel
1 / 14
Live
JUST LAUNCHED
This Week
APR 9 — APR 13
Ship 6 new ad variants
— Founder POV series
· BY THU
Launch webinar funnel
— landing + email sequence
· BY FRI
SQL → Close playbook review
— with Vaultline sales team
· THU 2PM
Expand targeting
— add HR Tech ICP to LinkedIn DM loop
· BY WED
Next Week
APR 14 — APR 18
Launch Comparison Pages
— "Vaultline vs. X" · 3 pages
· MON
Monthly strategy sync
— Dylan + Vaultline leadership
· THU 2PM
Kick off Retargeting Carousel v2
— creative brief ready
· TUE
Q2 budget reallocation review
— shift 20% to winners
· FRI
Your Propaganda Team
3 HUMANS · SLACK · EMAIL · ZOOM
DT
Dylan Thomas
Growth Lead
growth@propaganda.inc
MC
Maya Chen
Creative Director
creative@propaganda.inc
AP
Alex Park
Data & Attribution Lead
data@propaganda.inc